{"id":16154,"date":"2023-10-13T17:55:31","date_gmt":"2023-10-13T17:55:31","guid":{"rendered":"https:\/\/homewellfranchising.com\/?p=16154"},"modified":"2023-10-13T17:55:31","modified_gmt":"2023-10-13T17:55:31","slug":"army-veteran-applies-military-leadership-experience-to-homewell-franchise-ownership","status":"publish","type":"post","link":"https:\/\/homewellcares.com\/franchise\/franchising\/army-veteran-applies-military-leadership-experience-to-homewell-franchise-ownership\/","title":{"rendered":"Army Veteran Applies Military Leadership Experience to HomeWell Franchise Ownership"},"content":{"rendered":"\n

HomeWell Franchisee Tracie Dominguez<\/a> recently sat down with Franchise Business Review (FBR) to explain what drew her to HomeWell\u2019s franchising model and her experience as the owner of a home care agency. To read the original article from FBR, click here<\/a>.<\/p>\n\n\n\n

Why did you purchase a franchise instead of being an employee or opening an independent business?<\/strong><\/h3>\n\n\n\n

I\u2019d always worked for a corporation or enterprise where you can speak up and make decisions, but you\u2019re not always heard. I felt I needed to do something more for my community, but not just by working for somebody else: I wanted to pursue my vision, passion, and way of leading my company.<\/p>\n\n\n\n

Did you have your mind set on a specific industry or brand from the start?<\/strong><\/h3>\n\n\n\n

I knew I wanted to work in senior home care from the start, so I began exploring senior care franchise opportunities. <\/p>\n\n\n\n

Which of your prior skills and experiences were most helpful in your new business?<\/strong><\/h3>\n\n\n\n

I spent my adult career as a physician assistant in the Army. One important thing the military taught me was how to lead a diverse group of people. I learned leadership. It was my job to motivate, communicate clearly, and be decisive. I apply all of those skills in my HomeWell Care Services franchise. <\/p>\n\n\n\n

When researching franchises to buy, what criteria or data points mattered to you most?<\/strong><\/h3>\n\n\n\n

First, I wanted a brand and culture fit I could identify with. Second, I wanted high-quality business coaching and training.<\/p>\n\n\n\n

Did you use FBR\u2019s website or download franchisee satisfaction reports?<\/strong><\/h3>\n\n\n\n

Yes! I used FBR\u2019s website to research franchise opportunities and franchisee satisfaction levels via the downloadable reports. <\/p>\n\n\n\n

Did you speak with other franchisees? Which questions did you ask?<\/strong><\/h3>\n\n\n\n

Yes, I did. I asked all of them about their backgrounds, why they chose HomeWell Care Services, and the level of support they received from corporate headquarters.<\/p>\n\n\n\n

Which questions did you ask the franchisor?<\/strong><\/h3>\n\n\n\n

What makes you different from other home care agencies? What is your mission statement? What are the company\u2019s core values?<\/p>\n\n\n\n

What were your biggest challenges when you first started out, and how did you overcome them?<\/strong><\/h3>\n\n\n\n

Our biggest challenge was opening during the COVID-19 pandemic. That limited a lot of the B2B marketing. I received direct support from the VP of Operations, Michelle Cone, and her team in overcoming these obstacles. They created ideas that helped. Outdoor and socially distanced lunch-and-learns were very helpful, productive, and fun!<\/p>\n\n\n\n

How does your franchise support and encourage your success?<\/strong><\/h3>\n\n\n\n

Whenever I run into a problem that I cannot fix, whether big or small, my Franchise Business Coach (FBC) is always there to help. He is accessible pretty much 24\/7.<\/p>\n\n\n\n

What are you most proud of and why?<\/strong><\/h3>\n\n\n\n

I am most proud of my management team. They believe in our mission and commitment to helping seniors live independently and age in place.<\/p>\n\n\n\n

What advice would you give to new or potential franchise buyers?<\/strong><\/h3>\n\n\n\n

It is one of the biggest decisions you will make in your life. Do your due diligence and research multiple franchise opportunities. Get a franchise business advisor. They are experts and can help guide you through the process.<\/p>\n\n\n\n

About HomeWell Franchising: <\/strong><\/p>\n\n\n\n

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